The WSJ has a story about the struggle to communicate your tastes to your TiVo (the TiVo can record TV shows automatically based on what it perceives to be your tastes). Moral of the story: gently correct but don’t overcompensate if it thinks you play for the other team:

His wife, however, was taken aback when she saw all the half-naked women he was ordering through TiVo. He told her those women meant nothing to him: « I’m just counterprogramming because TiVo thinks I’m gay. »

The personal information aspect of it all is also quite interesting.

[via Toomuchsexy.blog]